About Us

Rooted stemmed from an experiment in a small home kitchen in Houston, Texas about 5 years ago. What started as an effort to find non-toxic skincare for children grew into a much larger line of hair, skin and body care that has become a household favorite for many families across the globe.

Now, headquartered in Bangalore, Rooted's products are 100% hand-crafted and made fresh when you order. The products are free from toxic industrial preservatives and stabilizers as well as paraben, sulfate and cruelty free.

 

What's unique about us?

Rooted is a brand built with a focus on the consumer in mind, offering highly effective products that help the skin to rejuvenate using recipes and know-how from around the world. These products are hand-crafted, right from creating the products in our kitchen to the labels and packaging.

 

Our Ingredients

All our raw materials are sourced from suppliers who have USDA certification. We do not use industrial grade preservatives or stabilizers in any of our products and they are free from sulfates and parabens. 

Our products have natural shelf lives of anywhere from 6 to 18 months, which can be further extended by storing our products in a refrigerator.

Product Range & Highlights

Our product range covers hair, face & body and addresses a variety of wellness issues such as acne, dry hair and eczema. We also have a dedicated line for Mother & Baby that is extremely safe to use for the duration of the pregnancy as well as newborns 6 weeks and older. 

Beauty

Anti-Aging Makeup Remover is made with a combination of 100% pure Argan Oil and Helichrysum essential oil, which is world renowned for its anti-aging properties. While it takes off cakes of makeup in one swipe, it helps to minimize wrinkles, support lash growth and soften skin.

How to use: Spray onto cotton bud and gently wipe off makeup in an upward motion. Repeat if needed. Once all the makeup is off, let the residual oil soak in.

 

Rosehip Seed Oil is a beautiful amber colored oil that is an excellent hydrator for dry skin and soaks into the skin easily without leaving a greasy residue. Perfect as an evening serum, it can be used undiluted on skin.

How to use: Spray one pump of oil mist onto hands and delicately massage onto face, neck and décolleté. Best stored in a refrigerator due to delicate nature. Not recommended for acne prone skin.

 

Orange & Grapefruit Body Cream is a refreshing moisturizer that will leave you feeling energized. Made with a blend of Argan Oil, Mango Butter and Vitamin E (among other things), you skin will thank you for this little dose of luxury.

How to use: Take small quantities and massage onto freshly washed skin.

 

Our Rose Water Hydrosol is immensely fragrant with a 5x concentration compared to other off-the-shelf options. Refreshing and hydrating for your skin, it helps maintain pH balance and calms acne, dermatitis, eczema and dark circles. Great for dry and mature skin.

How to use: Apply directly into skin, hair and scalp.

 

Cold Pressed Argan Oil is extremely nutritive for skin, hair and nails. A terrific anti-aging moisturizer for the skin, it can also be used as a daily solution for frizzy hair, stretch marks, wrinkles and ends.

How to use: Apply directly into skin, hair and scalp.

Vanilla Velvet Honey Lip Balm is made from a blend of Watermelon Oil, Honey, Vanilla and natural beeswax. Hydrates your lips, tastes amazing and is perfect for this dry weather.  

Hair Care

Apricot Rosemary Dry Hair Therapy is a unique blend of Apricot Kernel oil and Rosemary essential oil that stimulates the scalp to rejuvenate hair follicles and hydrates the shaft to restore shine & sheen to dull, lifeless hair.

Directions to Use:

Intensive Treatment:

1. Massage oil into hair and scalp, starting at ends and working towards the scalp.
2. Once all hair is covered in oil, cover with shower cap and wrap a hot towel around it.
3. Leave until towel is cool, then wash out with small amount of shampoo.
4. Add 100ml of Apple Cider Vinegar to a sink or bucket of warm water and rinse by dunking your hair into it. Let hair dry naturally.

Leave-in Conditioner:

Spray a small quantity on the ends of your hair and massage in with your hands. The oil is non-greasy and absorbs quickly, leaving a nourished look.

Personal Wellness

Citronella Mosquito Spray is a natural spray made with a combination of witch hazel, citronella, lemongrass and peppermint. Safe to use for all ages, it will keep those pesky mosquitoes and other insects away.

What’s a side benefit? The witch hazel hydrosol is an effective way to address acne and sensitive skin, so it’s safe to use on your face too!

How to use: Shake well and spray on to exposed skin. Store out of the sun.

Want a laugh? Try our Poo Pouri Toilet Perfume. Spritz this into the toiled bowl before you go and no one will have to know! A one-of-a-kind bathroom air freshener that helps the beholder avoid bathroom embarrassment.

Storing & Preserving

Our products are best stored in cool, dark places; ideally a refrigerator. Exposure to direct sunlight or heating can cause the essential oils to become unstable and reduce the effectiveness of the product.

Need additional information? Please email us at hello@rootedstore.com.

 

Best Sellers

•  Anti Aging Makeup Remover
• Three Roses Face Cream - Night
• Mosquito Spray
• Apricot Rosemary Dry Hair Therapy
• Rhassoul Clay + Rosewater Kit

 

The Future

2017 is looking bright!

Earlier in the year, we are going to go through a re-branding exercise that is going to add some oopmh to our labels & create a unique identity in the organic, skincare market.

In the latter half, we're going to be launching a few Men & Pet care products! These are categories we have been wanting to create offerings for since a while and we have some really innovative products just raring to go.